A slow website is more than just an annoyance for your customers;
it's an unseen tax on your revenue, a direct drain on your profits, and a silent gift to your faster competitors.
For Magento merchants, this issue is particularly acute. Every second of delay, every frustratingly slow page load, actively pushes potential customers away and erodes your bottom line.
This isn't a vague feeling or an abstract technical problem - it's a quantifiable financial liability.
To combat this, it's essential to understand both the full power of Magento and the performance-first solutions available:
Dive deep into the platform with our Magento Metropolis Guide and discover the solution in our Hyväverse Guide.
The good news is that the damage can be measured, and more importantly, it can be fixed.
This report will not only reveal the staggering, data-backed financial cost of a slow Magento store but will also provide a powerful tool to calculate your specific losses due to slow performance.
More than that, it will illuminate a clear, proven path to recovery, transforming performance bottlenecks into profit centers.
Prepare to move from vague frustration to data-driven clarity. We'll explore:
- The Hard Data: The staggering, industry-backed financial cost of a slow site.
- Your Numbers: A powerful ROI calculator to quantify your specific losses.
- The Root Cause: Why Magento's default Luma theme is an architectural bottleneck.
- The Proven Solution: How migrating to Hyvä transforms performance liabilities into profit centers.
Key Takeaways
About Magento Speed ROI
- The 7% Rule:
A 1-second page load delay can slash your conversion rate by a staggering 7%, costing a €1M store €70,000 annually. - Mobile Abandonment Crisis:
Over half (53%) of mobile customers leave if a site takes longer than 3 seconds to load - a critical failure point for modern e-commerce. - From Milliseconds to Euros:
Our Page Speed ROI Calculator translates load time into tangible revenue, enabling data-driven decisions on performance investments. - The Hyvä Solution:
Migrating from the slow, default Luma theme to a high-performance Hyvä Theme is the definitive way to reclaim lost revenue.
tl;dr
Quick Navigation & Key Insights
For the time-crunched executive:
A slow Magento site actively harms your business by driving away customers and damaging your Google rankings.
The standard Luma theme is often the root cause, burdened by bloated, outdated technology.
This article provides a calculator to quantify your financial losses and outlines how migrating to a high-performance Hyvä Theme with JaJuMa is the most effective way to turn those losses into substantial gains.
The Unseen Tax:
How Every Millisecond of Delay Erodes Your Bottom Line
Slow load times should not be viewed as a mere technical inconvenience.
It is more accurate to frame them as a direct and recurring tax on your e-commerce operation - a tax on revenue, brand equity, and customer loyalty.
Every millisecond of delay chips away at your profit margins.
This section will break down the hard numbers, establishing the universal, data-backed truth about the severe business consequences of poor page speed.
The Modern Shopper's Impatience:
A Numbers Game You Can't Afford to Lose
In the current digital marketplace, user patience is a finite and rapidly depleting resource.
The expectation of instant gratification is the new norm, and the data paints a stark picture for businesses that fail to meet this standard.
Every Second Counts
How Load Time Impacts Conversions, Bounce, and UX
Conversions The percentage of users who take a desired action, such as making a purchase.
1-second delay
Bounce Rate The percentage of visitors who navigate away from the site after viewing only one page.
As load time increases from 1s → 3s
User Satisfaction
From 1-second delay or 3s total load time
Bounce Rate
At 10s load time vs 1s
The 3-Second Cliff Edge
The most critical benchmark is the 3-second rule.
Research from Google is unequivocal:
of mobile visitors will abandon a website
if it takes longer than three seconds to load.
This isn't a gradual drop-off; it's a cliff edge.
For more than half of your mobile audience, three seconds is the point of no return.
The Escalating Cost of Delay
The damage, however, begins almost instantly and compounds with each passing moment.
A delay of just one second can reduce conversion rates by a staggering -7%.
As that delay increases from one second to three, the probability of
a user bouncing - leaving without any interaction -
jumps by 32%.
Should that load time stretch to a frustrating 10 seconds, the
bounce rate probability skyrockets by a catastrophic 123%.
This demonstrates an escalating scale of financial loss, where each second of delay has a disproportionately larger negative impact than the one before it.
The Reward for Speed
Conversely, the rewards for speed are just as dramatic.
A landmark study by Deloitte and Google revealed that a mere
Improvement in load time can boost:
This crucial finding proves that even small, incremental
performance gains, the kind achieved through expert optimization, yield
significant and measurable financial returns.
The battle for revenue is won or lost in milliseconds.
The Mobile-First Reality Check
This data reveals a critical vulnerability for most e-commerce businesses. Mobile commerce is the dominant channel, accounting for approximately
Yet, mobile pages are, on average, significantly slower than their desktop counterparts, with average load times of
This creates a perfect storm of failure:
The largest and most important segment of the audience is consistently
served the worst possible experience,
in the very context where their patience is at its absolute lowest.
A non-optimized mobile experience is therefore not just a minor weakness;
it is arguably the single greatest point of revenue leakage for any modern Magento store.
This reality underscores the urgent need for a mobile-first performance solution like HyväA modern, high-performance frontend theme for Magento designed for speed and better developer experience..
Don't let a slow site leak revenue.
Is your store fast enough?
Beyond Bounce Rate:
The Ripple Effect on Brand Trust and Customer Loyalty
The consequences of a slow website extend far beyond the immediate loss of a sale. Poor performance inflicts long-term damage on brand perception and customer loyalty, creating a ripple effect that impacts future revenue streams.
A Single Negative Experience
A single negative experience has lasting repercussions. Data indicates that:
of shoppers are less likely to buy from that same site again
state slow loading times deter them from finalizing a transaction
This transforms a one-time bounce into a permanently lost customer, effectively handing them over to faster competitors. Furthermore, a slow site can prevent a purchase from ever being completed.
Speed is a Tool for Building Loyalty
On the other hand, speed is a powerful tool for building brand equity. An Akamai study found that:
of consumers believe fast loading times actively promote customer loyalty
A fast, responsive site is perceived as professional, reliable, and trustworthy - qualities that are essential when a user is deciding whether to entrust a business with their credit card information. A slow site breeds frustration and doubt, questioning the credibility of the entire operation.
An Investment in Customer Lifetime Value
This evidence reframes the entire discussion around performance optimization. It is not merely about maximizing the conversion rate of a single session. With...
of shoppers unwilling to make a second purchase from a slow site
increase in likelihood of repeat purchases from speed improvements
...performance is fundamentally an investment in Customer Lifetime Value (CLV) The total revenue a business can reasonably expect from a single customer account throughout the business relationship. .
A fast site doesn't just convert a visitor once; it creates a positive first impression that fosters trust and encourages them to return. This shifts the return on investment (ROI) A performance measure used to evaluate the efficiency or profitability of an investment. calculation from a one-time gain to a compounding, long-term asset, making the investment in a high-performance frontend far more valuable than it initially appears.
| Load Time Delay / Improvement | Impact on Conversions | Impact on User Behavior | Source |
|---|---|---|---|
| 1 second | -7% | User satisfaction drops 16% | Akamai, Unbounce |
| 1s to 3s | – | Bounce rate increases by 32% | |
| > 3 seconds | – | 53% of mobile users abandon site | |
| 0.1s improvement | +8.4% | – | Deloitte/Google |
| 2s faster load time | – | Shopping cart abandonment drops 20% | Akamai |
Even small delays in page load time dramatically reduce conversions, increase bounce rates, and damage user satisfaction - while small speed gains deliver meaningful uplifts in revenue and retention.
Stop Guessing, Start Calculating:
Your Page Speed ROI Calculator
The data clearly shows that a slow website costs money, but how much is it costing your business specifically?
It's time to move from general statistics to your specific situation. Instead of wondering about the financial impact, you can now quantify it.
This interactive calculator is designed to empower you to translate abstract performance metrics into the concrete language of business: revenue, profit, and growth.
Calculate Your Potential Revenue Lift
Enter your store's current metrics to see how improving page speed could increase your annual revenue.
How It Works:
A Practical Guide to the Page Speed ROI Calculator
This guide provides a complete walkthrough of the calculator's features. Whether you want a quick overview or a deep, strategic analysis, you will find all the necessary information below.
How to Use the Calculator: A Step-by-Step Guide
- Fetch Your Data (Optional):
For a quick start, enter your store's domain and click "Fetch Data."
This automatically populates your site's real-world performance metrics from the public Chrome User Experience Report (CrUX). - Enter Your Metrics Manually:
All input fields are editable. You can manually enter or adjust your LCP, monthly visitors, conversion rate, and average order value (AOV) to model different scenarios or use data from your own analytics tools. - Choose Your Mode:
Use the "Simple" vs. "Advanced" toggle. "Simple" mode provides a quick overview based on site-wide averages.
For a more precise analysis, select "Advanced" to input separate metrics for Mobile and Desktop traffic - this is highly recommended as performance and user behavior often differ significantly across devices. - Set Your Goals & Investment:
Use the sliders to define your "Target LCP" and your "Projected Annual Traffic Growth."
Enter your "Estimated Optimization Cost" to see the full financial picture. - Analyze Your Comprehensive Report:
The calculator will instantly generate a multi-faceted report covering financial impact, competitive standing, and environmental benefits.
Understanding Your Inputs: Gathering the Right Data
The accuracy of your ROI projection depends on the quality of your input data.
The following table details each input, explaining its significance and where you can typically locate the necessary information.
| Metric Name | Definition | Where to Find It | Why It Matters for Your ROI |
|---|---|---|---|
| Your Domain | The full root domain of your Magento store (e.g., yourstore.com). Note: Use www or non-www version as indexed by Google! | N/A | This is used to fetch real-world performance data from the Chrome User Experience Report (CrUX)Public data collected from real-world Chrome users. Provides a baseline for web performance., providing a live, objective baseline for all calculations. |
| Current LCP (s) | Largest Contentful Paint: Measures the time it takes for the largest visual element on the page to load. It is a core measure of user-perceived loading speed.A key Core Web Vital metric used by Google to evaluate page experience. A good LCP is under 2.5 seconds. | Auto-populated by the "Fetch Data" button. Can be found manually in Google Search Console > Core Web Vitals. | This is the single most critical input. The entire calculation hinges on the conversion uplift gained by improving this number, as established by extensive industry research. |
| Monthly Visitors | The number of unique users visiting your site per month. | Google Analytics 4: Reports > Acquisition > Traffic acquisition, filter for 'Users'.Magento Admin: Reports > Statistics > Refresh Statistics. | Traffic volume determines the scale of your potential revenue gain. A small conversion rate improvement has a massive, compounding impact on high-traffic sites. |
| Conversion Rate (%) | The percentage of visitors who complete a purchase. | Google Analytics 4: Reports > Monetization > Ecommerce purchases, divide 'Conversions' by 'Sessions'.Magento Admin: Reports > Business Intelligence > Conversion Rate. | This is a direct multiplier in the revenue calculation. Improving your conversion rate through better site speed is one of the most effective ways to grow revenue without increasing ad spend. |
| Average Order Value (€) | The average monetary value of each order placed on your site. | Google Analytics 4: Reports > Monetization > Ecommerce purchases, see 'Average purchase revenue'.Magento Admin: Reports > Sales > Orders. | A higher AOV means each conversion recovered through speed improvements is significantly more valuable, directly accelerating your return on investment. |
| Target LCP (s) | The performance goal you want to achieve. A target of < 2.5s is 'Good' by Google's standards; < 1.8s is considered excellent. | User-defined via the slider. The default is set to an ambitious but achievable 1.8s. | This allows you to model different scenarios. Setting a clear target shows the maximum potential of a performance project and forms the basis for the "what if" analysis. |
| Estimated Optimization Cost (€) | The one-time investment for a performance optimization project, such as a migration to Hyvä Themes. | Based on quotes or internal estimates. JaJuMa can provide a detailed quote after an initial consultation. | This is the 'I' (Investment) in ROI. An accurate estimate is crucial for calculating the payback period and first-year return, providing a complete business case. |
| Projected Annual Traffic Growth (%) | Your anticipated percentage increase in traffic over the next 12 months. | Based on your business and marketing forecasts. | This demonstrates the compounding effect of speed. A faster site not only converts existing traffic better but also amplifies the value of all future traffic growth, as visualized in the projection chart. |
| Select Your Industry | Your primary e-commerce vertical (e.g., Retail, Travel, Luxury). | N/A | Different industries see different levels of conversion uplift from speed improvements. This selection tunes the calculation model using industry-specific data from the foundational Deloitte/Google study for greater accuracy. |
| Competitor Domains | The domains of one or more of your direct competitors, separated by commas. Note: Use www or non-www version as indexed by Google! | N/A | This transforms the tool from an internal audit into a competitive intelligence platform, showing you exactly where you stand in your market and creating a data-driven case for action. |
Interpreting Your Results: From Data to Decisions
The output of the calculator is designed to translate complex data into a clear, actionable business narrative.
The Financial Impact: Unlocking Hidden Revenue
This section is the core of your business case, showing the direct link between speed and revenue.
- Potential Monthly Gain: The additional revenue you could generate each month by hitting your target LCP.
- Revenue Lost per Month: The ongoing monthly cost of inaction, quantifying the urgency.
- Total Potential Gain: The aggregate annual revenue increase you can expect.
- Est. ROI (1st Year): This calculates the return on your optimization cost within the first year. An ROI of 500% means for every euro invested, you get five back in additional revenue.
- Payback Period: This answers the critical question: "How long until we break even?" A payback period of '3.5 mo' means your investment will pay for itself in just over a quarter.
Visualizations:
- Revenue Bar Chart: A powerful at-a-glance visual comparing your current monthly revenue (red) with your potential revenue after optimization (green). The gap is your opportunity.
- 12-Month Projection Chart: This line chart demonstrates the compounding power of speed over time. It plots your projected revenue at your current performance (red line) against the projected revenue of the optimized site (green line), factoring in your anticipated traffic growth. As traffic increases, the revenue gap widens, proving that a faster site makes all future marketing efforts more profitable.
The Competitive Benchmark: Sizing Up the Competition
This feature reframes performance from a technical chore into a strategic imperative. It uses public CrUX data to provide a direct, apples-to-apples comparison of your Core Web Vitals (LCP, INP, CLS) against your rivals. This data provides a powerful, external motivation to justify budget and prioritize performance as a key market differentiator.
The Environmental Impact: A Faster, Greener Web
This unique feature calculates the estimated reduction in your digital carbon footprint (in kg of CO2 per month) resulting from performance improvements. A faster, more efficient site uses less energy for data transfer and processing on user devices. This provides a tangible sustainability benefit that can be used in your company's Corporate Social Responsibility (CSR) reports, strengthening the business case with a "double bottom line" that is good for both profit and the planet.
The Science Behind Your Revenue Projection: Our Methodology
The calculator's models are anchored in extensive, published research from industry leaders to ensure trustworthy projections.
The critical variable is the "Uplift Rate."
This is not an arbitrary number. It is derived from the comprehensive Deloitte and Google study which found that a
0.1-second improvement in site speed yields an 8.4% lift in retail conversions.
By extrapolating this data-backed finding, the calculator provides a realistic projection of how speed improvements
can directly translate into financial gains for your specific business.
This transparent methodology demonstrates that the results are based on real-world performance data, not marketing hyperbole.
- The Deloitte & Google Study: The core of the calculation model is the "Milliseconds Make Millions" study, which found a direct, causal link between site speed and business KPIs. The key finding is that a mere 0.1-second improvement in site speed can boost retail conversions by 8.4% and increase average order value by 9.2%. The calculator uses this data, adjusted by your selected industry, to project a realistic conversion uplift.
- The 7% Rule: The model also considers the long-standing principle that a 1-second delay in page load time can decrease conversions by up to 7%, which helps validate the projections.
Disclaimer: These calculations provide a robust, data-driven estimate for strategic planning. Actual results will vary based on numerous factors unique to your business. This tool is designed to provide a strong directional forecast to build a business case for performance optimization.
Your Path to a Faster, More Profitable Store
Advanced Reporting: Sharing and Saving Your Analysis
- Share Your Report: Click the "Share" button to create a unique, private URL with your full report - including all inputs and fetched data - pre-loaded. This is perfect for sharing your findings with your team, CEO, or development agency for review.
- Download as PDF: For formal communication, the "Download PDF" feature creates a clean, professional document of your complete analysis, ideal for attaching to budget proposals, including in presentations, or archiving for future reference.
Actionable Next Steps: From Insight to Implementation
Your calculator results provide the 'what' and the 'why'. The next step is the 'how'.
- Get a Professional Performance Audit: A professional performance audit will identify the specific bottlenecks causing slowness, resulting in a prioritized, actionable roadmap for improvement.
- Explore a Hyvä Themes Migration: For Magento stores seeking the ultimate in performance, a migration to Hyvä Themes is the industry-leading solution, directly addressing the root causes of poor Core Web Vitals scores. As a Hyvä Gold Partner, Technology Partner, and Core Contributor, JaJuMa possesses the deep expertise required to ensure a seamless and impactful transition.
- Contact Us for a Free Consultation: Your journey to a faster, more profitable store starts with a conversation. Contact the JaJuMa team today to discuss your results and receive a free, no-obligation consultation on how we can help you achieve your performance goals.
A Tale of Two Stores: Putting the Calculator into Practice
To illustrate the tangible impact of these calculations, consider two distinct e-commerce scenarios.
Scenario 1: "The Fashion Boutique"
This B2C store has a solid brand but faces stiff competition. Their metrics are:
- Monthly Revenue: €50,000
- Conversion Rate: 1.5%
- Average Order Value: €120
They are suffering from a slow, image-heavy Luma theme. By investing in a performance overhaul that improves their average load time by 1.5 seconds, the calculator would project a substantial 70k+ figure increase in annual revenue. This demonstrates that even for a moderately sized business, the returns from performance optimization are transformative, funding further growth and marketing efforts.
Scenario 2: "The B2B Parts Supplier"
This store operates in a niche B2B market with high-value transactions but a lower conversion rate. Their metrics are:
- Monthly Revenue: €250,000
- Conversion Rate: 0.8%
- Average Order Value: €800
Their site is clunky and difficult to navigate, especially on mobile. A 1.0-second improvement in load time, which simplifies the process for engineers in the field, would project a massive revenue gain. This scenario highlights that the value of speed is not limited to high-volume B2C. For B2B merchants, even a small increase in the number of converted orders can result in enormous financial benefits.
The Magento & Luma Challenge: Why Your Store Is Inherently Slow
Now that the financial cost of slowness is clear, it's crucial to understand why your Magento store is likely underperforming.
For many merchants, the problem is not a result of poor management but is inherent to the platform's default configuration and missing out on leveraging the platforms power and flexibility.
The Luma Legacy: Bloated Code and Performance Bottlenecks
When Magento 2 was launched, the Luma theme was its standard-bearer.
Today, it represents a significant technical debt. It was built using a stack of technologies - including heavy libraries like KnockoutJS, RequireJS, and jQuery - that are now considered outdated and inefficient for modern web performance.
A typical Luma-based page loads hundreds of individual JavaScript and CSS files, creating a traffic jam of requests that slows the entire experience to a crawl.
In stark contrast, a modern Hyvä theme often loads just two resources. This fundamental architectural difference is the primary source of Magento's widespread performance problems.
This is not a niche opinion; it is a well-documented and widely discussed pain point within the Magento developer community. A search through technical forums reveals years of developer frustration with trying to optimize Luma, with common complaints about slow JavaScript loading and a general feeling of a "bloated" and "unresponsive" framework. This shared experience validates that a slow Luma site is the default state, not an exception.
This analysis leads to a crucial business realization. The default Luma theme, while having a license fee of €0, carries a significant hidden cost. This "performance tax" is the sum of the annual revenue lost due to poor performance plus the high, ongoing development costs required to constantly battle its inherent slowness. For many merchants, this hidden tax can easily amount to tens or even hundreds of thousands of euros per year.
This powerfully reframes the decision to invest in a modern frontend. The modest license fee for a solution like Hyvä is not a cost; it is a high-ROI investment to eliminate the crippling Luma performance tax. As Adobe is no longer investing in Luma's future, it is effectively a deprecated technology, making a switch together with a partner that truly understands Magento not just beneficial, but necessary for long-term success.
The Checkout Choke-Point: How a Sluggish Magento Checkout Kills Conversions
The checkout process is the final, most critical step in the customer journey, and it's where Luma's performance issues are most damaging.
Even a brand-new, out-of-the-box Magento installation can load over 270 JavaScript files on the checkout page alone. When third-party extensions for shipping, payments, and taxes are added, this number can easily swell, creating a significant performance bottleneck. Each script adds to the load time, and the cumulative effect can bring the checkout process to a crawl.
A slow, multi-step checkout is a major cause of cart abandonment.
Every extra second of loading time between steps increases the likelihood that a customer will give up in frustration.
Hyvä Checkout, on the other hand, is a lightning-fast, single-page application that dramatically reduces friction and boosts completion rates.
This isn't just a minor improvement; it's a direct fix for one of the biggest revenue leaks in a standard Magento store:
The Developer Experience Drain: A Hidden Cost Multiplier
The problem with Luma extends beyond slow page loads for customers;
it creates a slow and frustrating experience for developers, which translates into a hidden tax on your business.
Luma's complex and bloated architecture makes development work slow, tedious, and prone to errors.
This "Developer Experience Drain" has direct financial consequences for you, the merchant:
- Higher Development Costs:
Simple feature implementations or bug fixes can take significantly longer, leading to higher agency fees and development costs. - Slower Time-to-Market:
The inefficiency of the Luma stack means new marketing initiatives, promotions, and features are delayed, causing you to miss market opportunities. - Increased Total Cost of Ownership (TCO):
The combined cost of lost revenue from poor performance and inflated development expenses means the TCO for a Luma-based store is dramatically higher than it appears.
Therefore, sticking with Luma isn't just a performance issue; it's a strategic handicap that impacts your budget and your ability to innovate.
The Hyvä Solution: From Red to Green, From Cost to Profit
If Luma is the problem, Hyvä is the definitive solution.
Introduced in 2021, Hyvä Themes were built from the ground up to solve the exact performance and developer experience issues that plague the default Magento frontend. It is not a patch or an optimization trick; it is a complete, modern replacement that has become the new standard for high-performance Magento stores.
Migrating to Hyvä Themes. Hyvä is not just an incremental improvement; it is a fundamental rethinking of the Magento frontend, designed specifically to solve the performance crisis and turn your store into a fast, profitable, and future-proof asset.
Built for Speed: How Hyvä Rewrites the Rules of Magento Performance
Hyvä discards Luma's outdated baggage and replaces it with a modern, lightweight technology stack centered around Alpine.js for interactivity and Tailwind CSS for styling.
This is not just a different choice of tools; it's a different philosophy, focused on sending the absolute minimum amount of code necessary to the browser. (For a deeper dive into how this technology works, you can master Hyvä UI with our detailed guide.)
This approach results in:
- Radically Fewer Requests:
As mentioned, Hyvä drastically reduces the number of files the browser needs to load, leading to lightning-fast render times. - Optimized Core Web Vitals:
Hyvä stores consistently achieve near-perfect scores on Google's Core Web Vitals (LCP, INP, CLS), a critical factor for both user experience and SEO rankings. - Superior Performance Out-of-the-Box:
While Luma requires extensive, costly optimization to even approach acceptable speeds, Hyvä delivers exceptional performance from the very beginning.
For merchants looking to maximize their site's potential, our in-depth guide on Core Web Vitals & Largest Contentful Paint Optimization provides further expert insights.
More Than Just Speed: The Compounding ROI of Hyvä Development
The return on investment from a Hyvä migration is a powerful, compounding effect that goes far beyond just reclaiming the revenue you calculated earlier. The business case for Hyvä is built on three pillars:
- Reclaimed Revenue:
Through superior speed and user experience, you directly increase conversion rates and average order value, turning performance losses into measurable profit. - Lower Total Cost of Ownership (TCO):
The clean, modern architecture of Hyvä makes developers happier and more efficient. This translates to 30-50% faster development times, lower agency fees, and reduced long-term maintenance costs. - Increased Business Agility:
With a more efficient development process, you can launch new features and adapt to market changes faster than your competitors, creating a significant strategic advantage.
Furthermore, Hyvä is actively developed and supported by a vibrant community, it is a future-proof investment, unlike Luma, which is effectively a deprecated technology with no future investment from Adobe. This aligns with a forward-looking view on the future of Magento.
| Feature | Luma (Default) | Hyvä Theme | Advantage Hyvä |
|---|---|---|---|
| Performance | Poor (40–60 PageSpeed) | Excellent (90+ PageSpeed) | ✅ Better SEO, Conversions & User Retention |
| Technology | jQuery, RequireJS | Alpine.js, TailwindCSS | ✅ Modern Stack, Easier Dev & Maintenance |
| Initial Cost | Free | €1,000 License | Investment Offsets Luma's "Performance Tax" |
| Development Time | High / Complex | Low / Simplified (−40%) | ✅ Lower Costs & Faster Time-to-Market |
| Core Web Vitals | Fails / Needs heavy work | Passes “out of the box” | ✅ Outperforms in Google Rankings & UX |
| Future-Proof | No, being deprecated | Yes, actively developed | ✅ Long-Term Viability & Community Support |
Case in Point: Real-World Results and from JaJuMa's Hyvä Projects
The claims and impact of Hyvä's superiority are not theoretical;
Across the globe, merchants are seeing transformative results. JaJuMa's own project showcases, like our our rapid build for a foo industry client, and a project rescue that achieved light-speed in 60-days, showcase the power of a Hyvä migration and demonstrate our firsthand experience in delivering these outcomes.
JaJuMa Hyvä Case-Studies and Showcases
-
Categories: JaJuMa-ShopThe world of ecommerce can sometimes feel like a roller coaster: One moment your online store is buzzing with traffic and sales, the next it’s down, leaving you in a state of panic.That’s exactly what happened to one of our Magento clients: -
Categories: JaJuMa-ShopOur delicious ecommerce recipe for a fast Magento launch starts with the finest ingredients: Magento, Hyvä, and JaJuMa. Magento provides the robust foundation, Hyvä adds the speed and agility, and JaJuMa contributes the secret spices of expertise and optimization.
These experiences are mirrored across the industry.
Documented case studies report staggering business outcomes after a Hyvä migration, including:
| 🏛 Company / Industry | 📈 Key Result 1 | 💰 Key Result 2 | ⚡ Key Result 3 |
|---|---|---|---|
| Nestlé | +52% Q4 Sales | +50% Web Performance | +60% Sales Growth |
| Läderach (Premium Chocolates) | +47.8% Conversions | +39% Revenue | PageSpeed Score: 93 → 99 |
| Harmony Store (Fashion Retail) | +32% Conversions | +45% Mobile Transactions | -68% Load Times |
| Anonymous Retailer (B2C) | +30% Revenue | +47% Organic Conversion | -10% Bounce Rate |
| Classic Football Shirts | 2.5× Faster Site Speed | +350% First Input Delay (FID) Improvement | +45% Interaction to Next Paint (INP) Improvement |
These are not marginal gains; they are business-transforming results
that prove the immense ROI of investing in a high-performance Hyvä frontend.
For a complete breakdown of the business case and how your store can benefit,
see our
Top 10 Reasons for Hyvä Themes - your blueprint to a faster, more profitable e-commerce future.
Your Roadmap to a High-Performance Store
You understand the problem, you've quantified your losses, and you've seen the proven solution.
The final step is taking action. JaJuMa provides a clear, strategic roadmap to guide you from your current performance bottlenecks to a future of profitability and growth.
Step 1: The Expert Performance & Hyvä Readiness Audit
The journey to a faster store begins with a precise diagnosis.Our first step is a comprehensive performance audit that goes beyond generic PageSpeed scores where our expert Hyvänauts conduct a deep-dive analysis of your store's code, third-party extensions, server configuration, and Core Web Vitals. This allows us to pinpoint the exact sources of performance drain and create a personalized, data-driven roadmap for optimization that ensures that every euro invested in optimization yields the maximum possible return.
Don't guess where you're losing money. Let our experts conduct a deep-dive performance audit.
Step 2: Choose Your Mission - Strategic Solutions
With a clear diagnosis from the audit, the next step is to implement the right strategic solution. JaJuMa offers a spectrum of services tailored to your specific needs, budget, and business goals.
Based on the audit, we'll recommend a strategic solution tailored to your specific business goals and budget:
- For Immediate Lift:
If you're looking for quick wins, our performance optimization extensions can tune your existing Luma or Hyvä store.
We leverage powerful tools and techniques to address the most critical issues and deliver measurable improvements. - For a Full Transformation:
For merchants ready to eliminate technical debt and unlock maximum ROI, our Hyvä Migration and Store Development Services are the definitive solution. We expertly manage the entire process of moving from Luma to a high-performance Hyvä frontend. - For New Stores:
Launching a new venture? Our JaJuMa Takeoff program ensures you start on a future-proof, high-performance Hyvä foundation from day one, avoiding the Luma legacy altogether.
Step 3: Launch with the Gold Standard Hyvä Agency - Your JaJuMa Hyvänauts
Choosing the right partner is as critical as choosing the right technology.
As an officialHyvä Gold Partner, Technology Partner & Core Contributor, JaJuMa represents the pinnacle of expertise and commitment within the Hyvä ecosystem. Our team of dedicated Hyvänauts combines years of deep Magento experience with a passion for performance, ensuring your project is not just completed, but masterfully executed to deliver maximum business value.
Partner with the proven experts. Contact us today for a free consultation and let's build a faster, more profitable Magento store together.
Ready for a complete transformation?
Need a rapid launch with the power of Hyvä?
Frequently Asked Questions (FAQ)
