Our Marketplace-Software in Live-Mode

The entire JaJuMa team has been really looking forward to this blog entry for quite some time. It was certainly a hard piece of work and within a few night shifts we got to know our coffee pots even better, but we are very happy that we were able to hand over our first market place project in live mode to Schmuckladen.de. Anyone interested can now admire our system directly under real world conditions and see in this show case how a shop-in-shop system can be implemented with our Marketplace Solution .

What Is Schmuckladen.de Actually Doing?

The marketplace Schmuckladen.de has been online and in business for several years already, but until now, has been operated by the founding team from Chemnitz, as a "CPC model" (cost-per-click). The team now unites various suppliers in the jewelery and watch sector to a unique offer.

Reference Marketplace Is Online!

In 2014, the idea to extend the project to a marketplace with a dropshipping model matured in order to leverage bigger opportunities in positioning and ultimately to manage the business more independently. With a technical relaunch and the change of the shop system the professionalization should be underpinned. In JaJuMa they also found the right partner for such a project and in Magento the flexible platform with which one can now start in the future.

Feature Highlights

For us personally, this project was associated with some highlights with regards to features, about which we will surely talk in more detail in future blogs. A few highlights we would like to give you for now in a nutshell:


  • Implementing an individual Magento-Design-Template
  • Payment-Service-Provider integration in combination with an One-Page- respectively One-Step-Checkouts
  • Flexible CSV-Import System with various value mappers and update features incl. importing configurable products
  • Performance Package incl. various Cachings
  • Integration of several WordPress-Installations for providing content
  • Initial technical SEO-Optimization

We wish you all the best!

We wish Schmuckladen.de a successful start and lots of fun with our Magento-Marketplace-System – we look forward to the further cooperation with you.

If you also plan a marketplace, dropshipping or shop-in-shop project, we look forward to discussing it with you.
Founding or runnning a professional online marketplace ? With JaJuMa-Market: Easier, more affordable and faster than ever before ...

Lets get in touch!